BRIEF: Create an original, ambitious project that reflects your strengths, interests, or future goals.
Cyfrin Cymru is an interactive document of unusual visitor attractions and locations in South East Wales. The target audience is Gen Z who are identified as now seeking out traditionally old-fashioned leisure pursuits such as walking.
The design solution puts a selection of lesser-known sites in one place on a paper map, with QR codes which take the participant to the websites of each location for further information. The design solution leaned into modern cartography rather than a standard geographical representation.
